What payment violations can lead to a Google Ads account ban?

Google Ads can suspend or ban accounts for a variety of payment-related violations. Some of the most common violations that can lead to an account ban include:

Invalid or Fraudulent Payment Methods:

Using stolen or unauthorized credit cards or payment methods.

Providing inaccurate or false payment information (e.g., fake billing addresses).

Using someone else's payment method without proper authorization.

Chargebacks or Payment Disputes:

Initiating chargebacks with your bank or payment provider after Google Ads processes a payment.

Frequently disputing payments or refusing to pay for services rendered.

Repeated Payment Failures:

Continuous issues with payment methods (e.g., expired credit cards or insufficient funds).

Not resolving billing issues or failing to make payments after Google notifies you.

Violation of Google Ads Billing Policy:

Engaging in practices like splitting payments to avoid charges, or intentionally manipulating payment limits.

Violating terms related to payment cycles or payment thresholds.

Unusual Billing Activity:

A sudden, suspicious surge in spending that looks like it's designed to exploit Google Ads' billing system.

Payments being made from locations or IP addresses that are not consistent with the account holder's usual location.

Suspicious Account Behavior:

Accounts with inconsistent or incomplete payment history, such as sudden shifts in billing patterns that look like an attempt to game the system.

Creating multiple accounts for the purpose of bypassing payment restrictions or to avoid having an account suspended for non-payment.

Non-payment after Account Suspension:

If Google suspends your account due to billing issues, failing to resolve those issues or attempting to continue advertising with an invalid or disputed payment method can lead to a permanent ban.

To avoid a ban, it's important to ensure that your payment details are accurate, your payment method is valid, and that you comply with Google Ads' terms and billing policies. If you ever experience payment issues, resolving them promptly can prevent account suspension.