How to Determine What People Truly Want to Buy

Started by o3uxmjmx, Aug 22, 2024, 02:30 AM

Previous topic - Next topic

0 Members and 1 Guest are viewing this topic.


preparedtomato

The secret to making money online or growing a successful business is simple:

Give your customers exactly what they want.

But how do you know what they want? Here's the proven process to discover products your audience genuinely desires:

πŸ” 1. Identify Your Audience Clearly
Before discovering products, clarify who you want to serve:

Demographics (age, gender, location)
Interests & hobbies
Pain points & desires they want solved.
βœ… Action Step:

Create a simple "ideal customer" profile.
πŸ“Š 2. Analyze Trending Market Data
Discover what's trending or rapidly growing right now:

βœ… Use These Tools:

Google Trends: Identify rising interests and niches.
πŸ”— trends.google.com
Amazon Best Sellers: See popular products across categories.
πŸ”— amazon.com/Best-Sellers
Trendhunter: Spot trends early across multiple industries.
πŸ”— trendhunter.com
πŸ’¬ 3. Ask Your Audience Directly (Survey & Feedback)
There's no substitute for asking directly:

βœ… How to Ask:

Conduct polls on social media (Instagram Stories, Facebook Groups).
Send surveys to your email subscribers (use Google Forms or SurveyMonkey).
Check comments on your social media content or website.
πŸ“– 4. Research Online Communities & Forums
Find out what your audience is actively talking about and struggling with:

βœ… Where to Look:

Reddit: Find what people discuss most often.
Facebook Groups: Discover popular questions and pain points.
Quora & Reddit: See real customer questions that reveal demand.
πŸ”— 5. Competitor Analysis (Know What Already Sells!)
Study successful competitors for clues about what customers want:

βœ… Analyze Competitors':

Best-selling products
Customer reviews and feedback
Social media engagement (likes, shares, comments)
βœ… Use Tools:

Amazon Best Sellers: See proven products
Shopify & Etsy Trending Items: Find hot, in-demand products.
πŸ›’ 6. Test Demand Before Investing
Use "Minimum Viable Products" (MVPs) to verify customer interest before investing heavily:

βœ… Quick MVP Ideas:

Sell a small batch of products to test response.
Create a pre-order page before stocking inventory.
Use dropshipping to test demand before bulk-buying inventory.
πŸ“ˆ 6. Validate Your Idea with Paid Ads
Use paid ads (Google, Instagram, Facebook, TikTok) to quickly test customer demand:

βœ… How to Test:

Create ads to test engagement.
Use landing pages with waitlists or email sign-up forms to gauge interest.
🚦 7. Check Online Marketplaces (Amazon, Etsy, Shopify)
Identify high-demand products by reviewing sales data directly:

βœ… Best Sites to Use:

Etsy: Trending handmade or digital products.
Amazon: Hot-selling products in various categories.
Shopify & Oberlo: See what's trending in dropshipping.
🎯 8. Leverage Social Listening & Influencers
Pay attention to what influencers or social media users are already buying and promoting:

βœ… Social Channels for Research:

TikTok trending products (#TikTokMadeMeBuyIt)
YouTube (product reviews & unboxings)
Instagram & Pinterest (popular or viral products)
πŸ—ƒοΏ½ 9. Check Product Validation Tools
Use specialized product research software:

βœ… Tools:

Jungle Scout & Helium 10 (Amazon-focused)
Sell The Trend (Shopify & Dropshipping products)
Exploding Topics & TrendHunter (Trending market data)
πŸš€ 10. Confirm Your Findings with Data (Validate Before Launch!)
Before fully committing, validate your idea through:

βœ… Quick Checklist:

Solid keyword search volume (Ubersuggest or Google Keyword Planner).
Strong audience response (social engagement, pre-orders, surveys).
Successful competitors indicating healthy market demand.
πŸ† Final Thoughts (Action Steps):
Identify your target audience clearly.
Gather data directly from your audience & market research.
Validate your products through small tests before fully committing.
By following this process, you'll confidently sell products customers actually wantβ€”saving money, reducing risk, and increasing your chances of success.

Didn't find what you were looking for? Search Below