Describe the process of creating ads with dynamic keyword insertion in Bing Ads.

Creating ads with dynamic keyword insertion (DKI) in Bing Ads is a great way to increase the relevance and performance of your ads. Here's how you can create ads with DKI:

1. Identify your keywords: The first step is to identify the keywords that you want to target with DKI. Make sure to choose keywords that are highly relevant to your product or service and that have a high search volume.
2. Create ad groups: Next, create ad groups for each keyword or keyword theme. This will help you create more targeted ads that are relevant to the user's search query.
3. Create ad templates: Once you have created your ad groups, you can create ad templates for each ad. Make sure to include placeholders for the keywords that you want to insert dynamically. In Bing Ads, you can use the {KeyWord:default text} syntax to create a placeholder for your keywords.
4. Set up DKI: Once you have created your ad templates, you can set up DKI in Bing Ads. To do this, navigate to the "Ads & Extensions" tab and click on "Ads." From there, you can create a new ad and insert the DKI syntax into the headline or description.
5. Test your ads: Once you have set up DKI, you can test your ads to ensure that they are working as expected. Make sure to check that the keywords are being inserted correctly and that the ads are relevant to the user's search query.
6. Monitor and optimize: Finally, monitor and optimize your ads over time. This may involve adjusting your keyword targeting, ad copy, or bids to improve the performance of your campaigns.

By following these steps, you can create ads with dynamic keyword insertion in Bing Ads. This can help you create more targeted and relevant ads that are more likely to attract clicks and conversions from users who are searching for your products or services.