How do location extension ads appear to users in Bing Ads?

Location extension ads in Bing Ads appear to users as additional information displayed below the main text ad in search results. These extensions provide details about nearby business locations related to the search query or user's location. Here's how location extension ads typically appear to users in Bing Ads:

1. **Main Text Ad**: At the top of the search results page, users will see the main text ad, which includes a headline, ad copy, and a URL. This ad is designed to attract users' attention and encourage them to click through to the advertiser's website.

2. **Location Extension**: Below the main text ad, users may see a location extension displayed as an additional link or snippet of information. The location extension includes details about nearby business locations related to the search query or user's location.

3. **Business Name and Address**: The location extension displays the business name and address of nearby business locations relevant to the search query or user's location. This provides users with quick access to essential information about nearby businesses.

4. **Clickable Links**: The location extension appears as clickable links within the search results, allowing users to interact with the business locations directly from the ad. Users can click on the location extension to view more details about the business location and get directions.

5. **Map Icon**: Some location extension ads may include a map icon or thumbnail image indicating the location of the business on a map. This visual element helps users quickly identify the location of the business and navigate to it if desired.

6. **Additional Information**: Depending on the configuration of the location extension ad, additional information such as phone numbers, business hours, ratings, reviews, or other relevant details may be displayed. This provides users with more context and helps them make informed decisions about visiting the business.

7. **Expanded View**: When users click on the location extension, it may expand to show more information about the business location, including additional details, photos, directions, and a link to the business's website. This allows users to explore the business further and take action if interested.

Overall, location extension ads in Bing Ads provide users with valuable information about nearby business locations directly within the search results. These extensions enhance the relevance and usefulness of the main text ad and help users find and engage with local businesses more easily.