How can I find out who is linking to my website?

You can find out who is linking to your website using various tools and methods. Here are some effective ways to discover backlinks to your website:

1. **Google Search Console**: Google Search Console provides a free and reliable way to monitor your website's backlinks. Simply log in to your Google Search Console account, navigate to the "Links" report under the "External Links" section, and you'll find a list of websites that are linking to your site. Google Search Console provides information about the total number of backlinks, top linking domains, and top linked pages.

2. **Third-Party SEO Tools**: There are several third-party SEO tools that offer comprehensive backlink analysis and reporting. Tools such as Ahrefs, Moz Link Explorer, SEMrush, Majestic SEO, and Open Site Explorer allow you to enter your website URL and generate detailed reports on your backlink profile, including information about referring domains, anchor text, follow/nofollow status, and more.

3. **Backlink Checker Websites**: There are also free online tools and websites that allow you to check your backlinks without requiring a subscription. Examples include Small SEO Tools, Backlink Watch, and Neil Patel's Backlink Checker. Simply enter your website URL into the tool, and it will provide a list of backlinks along with information about the referring domains.

4. **Manual Search Queries**: You can use search engines like Google to conduct manual searches for backlinks to your website. Simply enter the following search query into the search engine: "link:yourwebsite.com" (replace "yourwebsite.com" with your actual website URL). This will display a list of websites that have linked to your site. You can also use more advanced search queries to find specific types of backlinks, such as "site:example.com intext:yourkeyword" to find pages that mention your website URL along with a specific keyword.

5. **Backlink Notifications**: Some backlink analysis tools and services offer backlink monitoring and notification features that alert you whenever a new backlink is discovered pointing to your website. This can be useful for staying informed about new backlinks and monitoring changes to your backlink profile over time.

By using these methods, you can gain valuable insights into who is linking to your website, identify new backlinks, track changes over time, and make informed decisions about your SEO strategy. Regularly monitoring your backlink profile can help you identify potential opportunities for improving your backlink profile, addressing spammy or low-quality backlinks, and optimizing your overall SEO performance.