Where do video discovery ads appear on YouTube?

Video discovery ads on YouTube appear in various locations across the platform, including:

1. **Search Results**: Video discovery ads can appear in YouTube search results when users search for specific keywords or phrases related to the advertiser's targeting criteria. These ads are displayed alongside organic search results and are identified with an "Ad" label.

2. **Watch Next Recommendations**: Video discovery ads may also appear as suggested videos in the "Up next" or "Watch next" section of the YouTube watch page. These ads are displayed based on the viewer's browsing history, interests, and viewing habits, providing relevant recommendations for further video content.

3. **Homepage Feeds**: Video discovery ads can appear in users' homepage feeds as promoted videos. These ads are displayed alongside other recommended content and are targeted based on the viewer's interests and preferences.

4. **Channel Pages**: Video discovery ads may appear on YouTube channel pages as promoted videos. These ads are displayed alongside the channel's organic content and are targeted to users who are likely to be interested in the channel's content.

5. **Mobile Devices**: Video discovery ads are also displayed on YouTube's mobile app, appearing in similar locations as on desktop, including search results, watch next recommendations, homepage feeds, and channel pages.

Overall, video discovery ads are designed to reach viewers at various touchpoints across the YouTube platform, providing advertisers with opportunities to engage with their target audience and drive video views, channel subscriptions, website visits, and other desired actions. These ads blend seamlessly with organic content and are targeted based on user behavior and preferences, ensuring relevance and effectiveness in reaching the right audience.

Video discovery ads on YouTube can appear in several different places on the platform, depending on the targeting options selected by the advertiser and the user's behavior on the site. Here are some of the most common places where video discovery ads can appear:

1. YouTube homepage: Video discovery ads can appear on the YouTube homepage, which is the first page users see when they visit the site. These ads are shown in a row of thumbnails below the top trending videos, and they are labeled as "promoted videos."
2. YouTube search results pages: Video discovery ads can also appear on YouTube search results pages, which are displayed when a user searches for a specific keyword or phrase. These ads appear in a row of thumbnails at the top of the search results, and they are labeled as "promoted videos."
3. Watch pages: Video discovery ads can appear on the "watch" pages for other videos on YouTube. These ads are displayed in the "watch next" section, which is a row of recommended videos that appears after the video the user is currently watching. Video discovery ads in this placement are labeled as "promoted videos."
4. Channel pages: Video discovery ads can also appear on channel pages, which are the pages that show all of the videos and other content from a particular YouTube channel. These ads appear in a row of thumbnails below the channel's featured videos, and they are labeled as "promoted videos."

Overall, video discovery ads can appear in a variety of places on YouTube, depending on the targeting options selected by the advertiser and the user's behavior on the site. By appearing in these high-visibility placements, video discovery ads can help advertisers reach a wider audience and promote their videos to users who are actively looking for related content.