How do news updates appear in WeChat Moments?

News updates do not appear in WeChat Moments. WeChat Moments is a social feed or timeline within WeChat that is designed for personal use, and it is intended for sharing moments, photos, and short messages with your friends and followers.

If you want to share news updates or long-form content on WeChat, you should consider using a WeChat Official Account. WeChat Official Accounts are designed for businesses, organizations, and content creators, and they provide several features and tools for creating, editing, and publishing articles.

When you publish an article on a WeChat Official Account, it will appear in the "Articles" section of the account, and followers can access it by clicking on the article title or cover image. You can also promote your article on WeChat Moments, WeChat Groups, or other social media platforms to reach a wider audience.

By using WeChat Official Accounts for publishing news updates, you can take advantage of features like rich text editing, multimedia support, and analytics tracking, and you can reach a more targeted and engaged audience than you would on WeChat Moments.