How often can you update a tailored audience in Twitter Ads?

In Twitter Ads, you can update a tailored audience as often as you like. Twitter allows you to create and update tailored audiences using several methods, including:

1. Twitter Ads Manager: You can create and update tailored audiences directly in the Twitter Ads Manager. You can upload a new list of users, remove users from an existing list, or update the information associated with a user in an existing list. Twitter recommends updating your tailored audience at least once a month to ensure that your audience remains relevant and up-to-date.
2. Twitter API: If you have a large or dynamic list of users, you can use the Twitter API to create and update your tailored audience programmatically. This allows you to update your audience in real-time as new users are added or removed from your list.
3. Partner Audiences: Twitter also offers Partner Audiences, which allows you to use third-party data providers to create and update your tailored audience. This can be a useful option if you don't have your own list of users or if you want to expand your audience beyond your existing customer base.

Overall, Twitter provides flexible options for updating a tailored audience, allowing businesses to keep their audience up-to-date and relevant. It's recommended to update your tailored audience at least once a month to ensure that your audience remains relevant and engaged with your ads.