Can advertisers exclude users based on their household income with Twitter Ads?

Twitter Ads does not provide a specific option to exclude users based on their household income. However, advertisers can utilize various targeting options to reach specific audiences or exclude certain demographics indirectly.

For example, if advertisers want to target users with higher household incomes, they can focus their advertising efforts on demographics, interests, or behaviors associated with higher income brackets. Conversely, if they want to exclude users with lower household incomes, they can target demographics or interests associated with higher income levels while excluding demographics or interests associated with lower income levels.

While Twitter Ads may not offer a direct exclusion option based on household income, advertisers can still tailor their campaigns to reach or exclude specific audience segments effectively. It's important for advertisers to use targeting features responsibly and in compliance with Twitter's advertising policies and guidelines.