Can advertisers specify job titles when creating Twitter Ads?

Started by Webbs, May 06, 2024, 03:34 AM

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Webbs

Can advertisers specify job titles when creating Twitter Ads?

gepevov

Yes, advertisers can specify job titles when creating Twitter Ads. Twitter Ads offers job title targeting as one of its many targeting options. Here's how you can target users based on their job titles:

1. Log in to your Twitter Ads account and create a new campaign or select an existing campaign.
2. In the "Targeting" section, select "Add new criteria."
3. From the dropdown menu, select "Job title."
4. Enter the job titles that you want to target. Twitter Ads offers a wide range of job titles to choose from, including marketing manager, CEO, software engineer, and many more. You can enter up to 25 job titles per campaign.
5. You can also choose to target job titles that contain certain keywords. For example, you could target job titles that contain the word "marketing" to reach a broad range of marketing professionals.
6. Once you have selected your job title targeting criteria, continue setting up your campaign as usual.

By targeting users based on their job titles, you can reach a more specific and relevant audience that is likely to be interested in your product or service. This can help to improve the effectiveness of your Twitter Ads campaigns and increase your return on investment.

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