How many keywords does the SEO package typically target?

Started by gkomdp, Jun 26, 2024, 11:13 AM

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 How many keywords does the SEO package typically target?

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The number of keywords targeted in an SEO package can vary widely depending on several factors, including the package tier, the complexity of the client's website and industry, and the specific goals of the SEO campaign. Generally, SEO packages may target anywhere from 10 to 100+ keywords. Here's a breakdown of how different factors can influence the number of keywords targeted:

1. **Package Tier**: Basic SEO packages typically target a smaller number of keywords, often focusing on core terms related to the client's main products or services. Higher-tier packages may include more extensive keyword research and targeting across multiple categories, services, or geographic locations.

2. **Website Size and Complexity**: Larger websites with multiple products, services, or content categories may require targeting a larger number of keywords to adequately cover all relevant areas and maximize visibility across different sections of the site.

3. **Industry Competition**: Highly competitive industries may require targeting a larger number of keywords to compete effectively for visibility in search engine results pages (SERPs). This could include targeting a mix of highly competitive keywords and long-tail keywords to capture both broad and niche search queries.

4. **Geographic Targeting**: If the client's business operates in multiple geographic locations or has a strong local presence, the SEO package may include targeting keywords specific to each location to optimize for local search.

5. **Campaign Goals**: The specific goals of the SEO campaign also play a role. For example, if the goal is to increase organic traffic, the SEO package may prioritize targeting keywords with higher search volumes and broader relevance. If the goal is to improve conversion rates, the focus may be on targeting keywords with higher purchase intent or specific to product/service features.

6. **Content Strategy**: The SEO package may include content optimization for targeted keywords, which can influence the number of keywords targeted based on the volume of content that needs optimization or creation.

Ultimately, the number of keywords targeted in an SEO package should align with the client's business objectives, budget, and the scope of SEO services provided. It's common for SEO packages to offer flexibility in keyword targeting, allowing adjustments based on campaign performance, changes in search trends, and evolving business needs over time.

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