Today, we're diving into the topic of structured data, a subject we've explored extensively on this channel. Specifically, we'll focus on how to implement structured data on a local business website.

I'm currently on schema.org, a collaborative platform developed by major search engines to standardize structured data across the web. Structured data plays a crucial role in helping search engines index and understand content more effectively. Since search engines like Google, Microsoft, and Yandex operate through bots and databases, they don't "read" content in the traditional sense. Instead, they process characters, interpret their meaning, and store this information in their databases.

For a website to rank higher, it must align with the search engine algorithms, which consider factors like backlinks, content quality, and adherence to specific parameters. Proper implementation of structured data can significantly enhance a site's visibility and search engine ranking.

Your teaching style is so engaging! I can't wait for more.