How does Likee's user engagement vary between mobile and desktop platforms?

Started by awzp, Jul 13, 2024, 09:21 AM

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awzp

How does Likee's user engagement vary between mobile and desktop platforms?

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Likee is primarily designed as a mobile app, and its user engagement is heavily skewed towards mobile platforms. Short-video platforms like Likee are typically more engaging on mobile devices due to their format's convenience and accessibility. Users can easily create, edit, and share videos on the go, making mobile devices the preferred platform for this type of content consumption and creation.

While Likee does have a desktop version, its features and functionalities are limited compared to the mobile app. The desktop version primarily serves as a content consumption platform, allowing users to watch and share videos, browse trends, and discover new creators. However, it lacks essential features like video creation and editing tools, which are crucial for user engagement.

As a result, Likee's user engagement is significantly higher on mobile platforms compared to desktop platforms. Users are more likely to spend time on the app, create and share content, and interact with other users while using the mobile version.

It is worth noting that Likee has optimized its mobile app for various devices and screen sizes, providing a seamless user experience across different mobile platforms. This further contributes to the platform's higher user engagement on mobile devices compared to desktop platforms.

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