Were filters part of Instagram's original purpose?

Yes, filters were indeed part of Instagram's original purpose. When Instagram was first launched in 2010, it introduced a variety of filters that users could apply to their photos before sharing them. These filters allowed users to enhance the appearance of their photos, add artistic effects, and achieve a specific aesthetic style.

The inclusion of filters was a key aspect of Instagram's appeal and contributed to its rapid growth in popularity. The filters provided users with an easy way to enhance the quality of their photos and make them more visually appealing without the need for advanced editing skills or software.

Over time, Instagram continued to expand its selection of filters and introduced additional editing tools to give users more options for customizing their photos. Filters became an integral part of the Instagram experience, and they played a significant role in shaping the platform's visual identity and aesthetic style.