How did Instagram's founders envision the future of social media?

Instagram's founders, Kevin Systrom and Mike Krieger, envisioned the future of social media as a place where people could share and interact with high-quality, visually appealing content. They saw the potential for social media to be a platform for self-expression, creativity, and community, and they believed that Instagram could be a leader in this space.

In an interview with Wired magazine, Systrom said, "We saw that people wanted to share their lives, but there was no easy way to do it. We wanted to make it simple and fun, and we wanted to make it visual." He added, "We saw technology as a way to enable creativity, not replace it."

Krieger echoed this sentiment, saying, "We wanted to build a platform that would empower people to express themselves creatively and connect with others. We saw technology as a tool that could help us do that, but we also wanted to make sure that the platform was accessible and easy to use for everyone."

In envisioning the future of social media, Systrom and Krieger focused on simplicity, ease of use, and visual appeal. They believed that by providing a platform that made it easy for people to capture and share high-quality photos, they could create a community of users who were passionate about self-expression, creativity, and connection.

Additionally, Systrom and Krieger saw the potential for social media to be a platform for discovery and inspiration. They believed that by providing users with access to high-quality, visually appealing content, they could help people discover new interests, connect with like-minded individuals, and be inspired to create and share their own content.

Overall, Instagram's founders, Kevin Systrom and Mike Krieger, envisioned the future of social media as a place where people could share and interact with high-quality, visually appealing content, express themselves creatively, and connect with others. They believed that by providing a platform that was simple, easy to use, and focused on visual appeal, they could create a community of users who were passionate about self-expression, creativity, and connection.