What is the Google Ads policy on counterfeit goods?

Google's advertising policies prohibit the promotion of counterfeit goods. According to Google, counterfeit goods are "products that mimic the appearance of a brand name product, but are not produced or authorized by the brand owner."

Google's policy on counterfeit goods applies to all of the products and services that are advertised on its platform, including those that are sold through the Google Shopping service.

Google uses a variety of methods to detect and prevent the promotion of counterfeit goods on its platform. These methods include automated systems, human review, and partnerships with brand owners and industry groups.

If Google determines that an advertiser is promoting counterfeit goods, it may take a number of actions, including disapproving the advertiser's ads, suspending the advertiser's account, and reporting the advertiser to law enforcement authorities.

To help ensure that your ads comply with Google's policies on counterfeit goods, make sure that you only promote products that are genuine and that you have the necessary rights to sell. If you are unsure whether a product is counterfeit, you should contact the brand owner for clarification.