How do you set up conversion tracking for phone calls in Google Ads?

To set up conversion tracking for phone calls in Google Ads, you can use one of the following methods:

Method 1: Calls from ads using call extensions or call-only ads

1. Sign in to your Google Ads account.
2. Click on "Tools & settings" in the top right corner, then select "Conversions" under the "Measurement" section.
3. Click the "+" button to create a new conversion action.
4. Select "Phone calls" as the conversion source.
5. Choose "Calls from ads using call extensions or call-only ads" as the conversion type.
6. Set up your conversion tracking tag:
   * Category: Choose a category that best describes the conversion action.
   * Value: You can assign a monetary value to the conversion or let Google Ads automatically calculate the value.