How do you set up conversion tracking for multiple websites in Google Ads?

To set up conversion tracking for multiple websites in Google Ads, you can follow these steps:

1. Sign in to your Google Ads account.
2. Click on "Tools & settings" in the top right corner, then select "Conversions" under the "Measurement" section.
3. Click the "+" button to create a new conversion action.
4. Select the conversion source that best fits your needs, such as "Website", "Phone calls", or "App".
5. Set up your conversion tracking tag:
   * For website conversions: You can choose to use the same tag for all websites or create a unique tag for each website. To create a unique tag, select "Tag setup" and choose "I make changes to the code" as the installation option. Then, customize the conversion label to identify the website.
   * For phone calls or app conversions: Follow the instructions provided by Google Ads to set up the conversion tracking.
6. Install the conversion tracking tag on each website:
   * For website conversions: Add the tag to the website's source code, either globally or on specific pages. Make sure to use the correct conversion label for each website.
   * For phone calls or app conversions: Follow the instructions provided by Google Ads to install the conversion tracking.
7. Test the conversion tracking: Use the Google Tag Assistant tool to verify that the tag is installed correctly and firing on the correct pages.
8. Repeat the process for each website: Create a new conversion action for each website, customize the tag as needed, and install the tag on the website.

By setting up conversion tracking for multiple websites, you can measure the performance of your Google Ads campaigns across different websites and optimize your campaigns for better results.