What is the minimum payment amount for Facebook Ads?

Started by redchere, Mar 04, 2025, 12:54 PM

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redchere

What is the minimum payment amount for Facebook Ads?

yedrejerzi

The minimum payment amount for Facebook Ads depends on several factors, including your currency, country, billing method, and account history. However, here are some general guidelines:

💵 Minimum Payment Thresholds for Facebook Ads
🔹 1. Manual Payments (Prepaid Accounts)
If you add funds manually to your ad account:

The minimum amount you can add is usually:

$1 USD (or the equivalent in your local currency)

Some regions or payment methods may require a minimum of $5–$10

👉 This amount is not per ad — it's the smallest you can preload into your account.

🔹 2. Automatic Payments (Postpaid Accounts)
If Facebook charges you automatically:

You'll be billed after you reach a billing threshold (e.g., $25, $50, $250) or at the end of the month, whichever comes first.

The starting threshold is typically $25 USD, but it can increase over time based on your payment history.

🔹 3. Minimum Daily Budget Per Ad Set
Facebook also has a minimum daily budget per ad set:

For campaigns charged for impressions:

$1 USD/day minimum

For campaigns charged for clicks, likes, or views:

$5 USD/day minimum

For low-frequency events (like app installs):

$40 USD/day may be required

✅ Example
If you're just starting and want to test ads:

You can manually add $5 to your account

Set a daily budget of $1–$2

Facebook will stop running your ads once the funds run out


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