What are the accepted payment methods for Facebook Ads?

Facebook Ads supports several payment methods, giving you flexibility when it comes to paying for your ads. Here's a list of the most common and accepted payment methods:

1. Credit and Debit Cards
Visa

MasterCard

American Express

Discover

Diners Club

JCB

These cards can be used for both daily and lifetime budget billing. They are the most widely accepted payment methods on Facebook Ads.

2. PayPal
PayPal is a popular payment method available in select countries. You can link your PayPal account to Facebook and use it for both prepaid and postpaid billing.

3. Bank Account (Direct Debit)
In some countries, Facebook allows you to pay directly from your bank account via direct debit.

This is typically available for postpaid billing systems, where Facebook charges you based on your ad spend.

4. Facebook Ad Credit
Ad credits are promotional codes you can apply to your account to pay for ads. These credits are often offered through special promotions from Facebook, partners, or other sources.

The credit is applied as a payment method when running ads.

5. Prepaid Cards
You can use prepaid Visa or MasterCard cards. These work similarly to regular credit or debit cards but require you to load funds onto them beforehand.

6. Facebook Ad Coupon (Voucher)
Ad coupons are sometimes offered as promotional incentives or rewards, and they can be applied directly to your Facebook Ads account as a payment method.

They are typically prepaid credits for ads and are limited in value.

7. Local Payment Methods
In some countries or regions, Facebook Ads offers local payment methods to facilitate payments based on the region. These may include:

E-wallets (e.g., Paytm, Alipay)

Direct bank transfers

Cash payment systems (in certain areas)

8. Apple Pay and Google Pay
For mobile ad payments, Facebook Ads supports Apple Pay and Google Pay in certain countries, especially when making payments through mobile devices.

Important Notes:
Multiple Payment Methods: You can link multiple payment methods to your account, such as adding a backup credit card in case your primary payment fails.

Billing Threshold: Facebook uses a payment threshold system for postpaid billing. Your payment method will be charged when your ad spend reaches the threshold.

Region Availability: The availability of certain payment methods can depend on your location, so not all methods may be available in every country.

How to Set Up a Payment Method:
Go to Facebook Ads Manager.

Click on the hamburger menu (☰) and select Billing.

Click on Payment Settings.

Click on Add Payment Method and select the method you want to use (credit card, PayPal, etc.).

Enter the details for your selected payment method and save.