What demographic options are available beyond age and gender on Facebook?

Beyond age and gender, Facebook provides a range of demographic options that advertisers can use to target specific audiences. These include:

1. **Location**: Advertisers can target users based on their country, state/province, city, or even specific zip/postal codes. This helps in localizing campaigns and reaching audiences in particular geographic areas.

2. **Language**: Advertisers can target users who speak specific languages, which is particularly useful for multilingual marketing campaigns or targeting expatriate communities.

3. **Education**: Targeting can be based on users' education levels, including options such as high school, undergraduate degree, graduate degree, and more. This can be crucial for products or services that cater to specific educational backgrounds.

4. **Workplace**: Advertisers can target users based on their employer or industry they work in. This is useful for B2B (business-to-business) marketing or targeting professionals in specific fields.

5. **Financial**: Facebook provides targeting options related to users' financial status or behavior, such as income level, net worth, or spending habits. This can help in targeting audiences based on their purchasing power or financial behavior.

6. **Relationship Status**: Advertisers can target users based on their relationship status, including options like single, in a relationship, engaged, married, etc. This can be relevant for products or services targeting specific relationship statuses.

7. **Parental Status**: Targeting can be based on whether users are parents or not, and sometimes even the age of their children. This is useful for products or services aimed at families or parents with specific age groups of children.

8. **Ethnic Affinity**: Although controversial in the past due to concerns about potential discrimination, Facebook used to provide targeting options related to ethnic affinity. However, as of my last update, this specific targeting option has been removed.

9. **Life Events**: Facebook allows targeting based on specific life events that users have recently experienced, such as moving, starting a new job, getting engaged, etc. This helps in targeting audiences at crucial moments when their needs or behaviors might change.

10. **Interests and Behaviors**: Facebook also offers a wide range of targeting options based on users' interests, hobbies, behaviors, and preferences. These can include activities they engage in, pages they like, apps they use, purchases they make, and more.

These demographic options on Facebook allow advertisers to create highly targeted campaigns, reaching specific segments of the platform's user base based on various aspects of their demographics, interests, and behaviors.