Can I set a spending limit on my Facebook Ads VCC?

Started by tealfaithful, Mar 13, 2025, 09:33 AM

Previous topic - Next topic

0 Members and 1 Guest are viewing this topic.

tealfaithful

Can I set a spending limit on my Facebook Ads VCC?

SeoGuru

Yes, you can set a spending limit on your Facebook Ads Virtual Credit Card (VCC) in certain ways, though Facebook Ads itself doesn't offer a direct "spending limit" feature for individual cards. However, there are a few alternative methods you can use to control or limit your spending on Facebook Ads when using a VCC:

🛠� Ways to Control Spending on Your Facebook Ads VCC:
1. Use Facebook's Billing Threshold Feature
Facebook Ads has a billing threshold, which is the amount you can spend before Facebook charges your payment method.

How it works: Facebook will charge your card when your spend hits a set threshold (e.g., $50, $100, etc.). By adjusting the billing threshold, you can control how much Facebook charges your VCC before you reach a set amount.

Steps to Adjust the Billing Threshold:

Go to Facebook Ads Manager.

Click on the three horizontal lines (menu) in the top left corner.

Select Settings > Payment Settings.

In the Billing Threshold section, click Increase Threshold or Decrease Threshold, depending on your needs.

Result: This method limits how much Facebook can charge your VCC at once but does not offer a fixed spending limit.

2. Set Up Manual Payments
You can switch to Manual Payments, where you preload funds into your Facebook Ads account. With this option, you control the amount of money Facebook can spend, as it will only deduct funds from your prepaid balance.

Steps to Set Up Manual Payments:

Go to Facebook Ads Manager.

Click on the three horizontal lines (menu) in the top left corner, then select Settings > Payment Settings.

Choose Manual Payments and add funds in advance.

Result: With manual payments, Facebook can only use the funds you've loaded onto your account, giving you more control over your total spend.

3. Use Prepaid VCCs with a Set Limit
Many prepaid Virtual Credit Cards (VCCs) allow you to set a spending limit on the card. These cards work similarly to traditional debit cards and can be preloaded with a fixed amount.

How it works: You load your prepaid VCC with a specific amount of money, and once the balance is used up, the card will no longer work unless you reload it.

Example Providers:

Privacy.com allows you to create virtual cards with set spending limits, so you can predefine how much you want to spend on Facebook Ads.

Revolut and similar services may also offer spending limits or prepaid card options.

Result: The VCC will be automatically restricted to the set spending limit, preventing Facebook from charging more than you've allowed.

4. Pause or Limit Campaigns in Facebook Ads Manager
You can manually pause or limit the budget of your campaigns to ensure they do not exceed your desired spend amount. Facebook Ads lets you set a daily budget or lifetime budget for each campaign, which can help control your overall spend.

Steps to Set a Budget for Your Campaign:

In Facebook Ads Manager, when you create or edit a campaign, select Budget.

You can choose between a daily budget or a lifetime budget, depending on your needs.

Set the budget to a maximum amount that aligns with the limit you wish to spend.

Result: Your campaigns will stop running once the budget is exhausted, helping you keep track of spending.

Additional Tips to Control Spending:
Monitor Billing History: Regularly check your Billing History in Facebook Ads Manager to stay aware of any charges or issues with your VCC.

Notifications: Set up spending alerts (if supported by your VCC provider or Facebook) to get notified when you're close to your limit.

Backup Payment Methods: Having a backup payment method will allow you to control which payment method is used and prevent overspending.

Conclusion:
While Facebook Ads doesn't offer a direct feature to set a spending limit specifically for your VCC, you can manage and control your spending using methods like adjusting the billing threshold, switching to manual payments, using prepaid VCCs, or managing campaign budgets. These options give you significant control over how much Facebook can charge your VCC for ads.

Didn't find what you were looking for? Search Below