How Habib Scaled from $0 to $100K/Month in 90 Days of Dropshipping 🚀

Habib's story is one of the most inspiring and talked-about case studies in the eCommerce world. From a complete beginner to generating $100,000+ per month in just 90 days, Habib's journey offers powerful insights into what's possible with the right mindset, tools, and execution.

Let's break down exactly how he did it — step by step.

🔍 Step 1: Finding a Winning Product
Habib didn't waste time on random niches. Instead, he focused on problem-solving products — items that triggered emotional buying and had clear, demonstrable benefits.

Tools he used:

TikTok Creative Center to spot viral trends

PPSpy & Minea for competitor analysis

AliExpress Dropshipping Center to confirm demand

He tested multiple products quickly, but one product stood out — it had high engagement on TikTok and low competition on Facebook.

🛒 Step 2: Building a High-Converting Shopify Store
Habib didn't overcomplicate the store.

His formula:

One product store

Simple layout with a clean UX

Conversion-focused copy (pain → solution → result)

Bundled offers and urgency tactics (limited-time deals, reviews)

He used Debutify or Dawn theme with some custom tweaks to keep loading speed fast and layout mobile-optimized.

📦 Step 3: Reliable Fulfillment
Instead of using standard AliExpress dropshippers, Habib partnered with a private agent after his first $5K in sales to:

Reduce shipping times to 5–9 days

Get better pricing and margins

Increase customer satisfaction

📱 Step 4: TikTok Organic & Paid Strategy
In the beginning, Habib went 100% TikTok Organic:

Posted 3–5 videos daily

Focused on demonstrating the product visually (no talking, just clean visuals with trending sounds)

Used viral formats: POVs, unboxing, results-before-after

Once videos took off, he reinvested profits into TikTok Ads:

Hook in the first 3 seconds

Testing 3 creatives per product

Scaling winners to $500/day ad spend with a minimum of 2.5x ROAS

📊 Step 5: Analytics & Optimization
Habib checked analytics daily:

Used Triple Whale and Shopify Analytics to monitor AOV, ROAS, and LTV

Split tested pricing ($29.99 vs. $34.99)

Added upsells with AfterSell and Zipify

He kept customer support tight via Zendesk and added an FAQ to reduce returns.

💸 The Results
Day 1–30: $0 to $10K/month — mostly TikTok organic

Day 31–60: $10K to $40K/month — started TikTok Ads

Day 61–90: $40K to $100K+/month — scaled ads, hired VA, built backend systems

💡 Key Takeaways from Habib's Strategy:
Speed of execution > perfection

Focus on one product at a time until it proves it's a winner

Content is king — TikTok organic is still powerful in 2025

Reinvest early profits into fulfillment and scaling ads

Systematize everything once you see traction

Want to replicate Habib's journey?
You'll need consistency, a strong product, and the will to show up daily — especially with content.

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