How does Bing Ads handle image uploads for image ads?

Bing Ads provides a straightforward process for uploading images when creating image ads. Here's how Bing Ads handles image uploads for image ads:

1. **Access the Bing Ads Platform**: Log in to your Bing Ads account and navigate to the campaign or ad group where you want to create a new image ad.

2. **Create a New Ad**: Click on the option to create a new ad within the selected campaign or ad group. Choose the ad format as "Image ad" or "Responsive ad with images" depending on your preferences and campaign goals.

3. **Select Image Upload Option**: When creating a new image ad, Bing Ads will prompt you to upload images. You can either upload images from your computer or select images from your existing image library if you have previously uploaded images to Bing Ads.

4. **Upload Image Files**: If you choose to upload images from your computer, click on the option to upload files and select the image files you want to use for your ad. Bing Ads accepts various image file formats, including JPEG, PNG, GIF, and BMP. Ensure that your images meet Bing Ads' image ad specifications in terms of size, format, and quality.

5. **Image Preview**: After uploading your images, Bing Ads will display a preview of each image to confirm that they have been uploaded successfully. You can review each image to ensure that it meets your requirements and looks as intended.

6. **Add Image Ad Details**: Once you have uploaded your images, you can proceed to add additional details to your image ad, such as ad headlines, ad text, and destination URLs. Ensure that your ad content is relevant, compelling, and aligned with your advertising goals and target audience.

7. **Save and Publish**: After adding all necessary details to your image ad, review the ad content to ensure accuracy and completeness. Once satisfied, save your ad and submit it for review. Bing Ads will review your ad to ensure that it complies with their advertising policies and guidelines before it goes live.

8. **Monitor Performance**: Once your image ad is live, monitor its performance regularly to track key metrics such as impressions, clicks, and conversions. Use this data to optimize your ad campaigns and improve the effectiveness of your image ads over time.

Overall, Bing Ads provides a user-friendly interface for uploading images when creating image ads, allowing advertisers to easily incorporate visually compelling content into their ad campaigns to drive engagement and achieve their advertising goals.