How does the feed scheduling feature work for ad customizers in Bing Ads?

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How does the feed scheduling feature work for ad customizers in Bing Ads?

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The feed scheduling feature in Bing Ads allows you to specify when and how often your ad customizer data should be updated from your data feed. Here's how the feed scheduling feature works for ad customizers in Bing Ads:

1. Create a data feed: First, you'll need to create a data feed that contains the customizer data you want to use in your ads. This data feed should be in a format that Bing Ads can read, such as a CSV or XML file.

2. Set up ad customizers: Next, set up ad customizers in your Bing Ads account using the data from your data feed. You can do this by creating ad customizer templates and mapping the data fields from your feed to the customizer parameters.

3. Schedule feed updates: Once you've set up your ad customizers, you can use the feed scheduling feature to specify when and how often your data feed should be updated. You can choose to update your feed daily, weekly, or monthly, and you can specify a time of day for the update to occur.

4. Preview and publish: Before publishing your ads, use the Bing Ads interface to preview your ad customizers and ensure that they are displaying the correct data from your feed. Once you're satisfied with your ad customizers, publish your ads and monitor their performance.

5. Monitor feed updates: Monitor your feed updates to ensure that they are occurring as scheduled. If you notice any issues with your feed updates, you can use the Bing Ads interface to troubleshoot and resolve the issue.

By using the feed scheduling feature in Bing Ads, you can ensure that your ad customizer data is always up-to-date and relevant to your audience. This can help you create more personalized and engaging ad experiences that drive better results for your business.

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