Can you use location extensions to retarget website visitors based on geographic

Started by h878d6kztr, Jun 23, 2024, 09:40 AM

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h878d6kztr

Can you use location extensions to retarget website visitors based on geographic data?

0751bez

No, location extensions cannot be used to retarget website visitors based on geographic data directly. Location extensions are primarily used to provide location-based information to users, such as the address, phone number, and map location of a business.

However, advertisers can use other Bing Ads features, such as remarketing and audience targeting, to retarget website visitors based on geographic data. Here's how:

1. Set up remarketing: Advertisers can set up remarketing campaigns in Bing Ads to target users who have previously visited their website.
2. Create audience lists: Advertisers can create audience lists based on user behavior, such as pages visited, time spent on site, or conversion actions.
3. Add geographic targeting: Advertisers can add geographic targeting to their remarketing campaigns to target users in specific locations or exclude users in certain locations.
4. Create location-based ads: Advertisers can create ads that include location-based messaging, such as "Visit our store in [location]" or "Shop online and pick up in-store at [location]."
5. Monitor and optimize: Advertisers should monitor the performance of their remarketing campaigns and adjust their targeting and messaging as needed to improve their results.

By using remarketing and audience targeting features in Bing Ads, advertisers can retarget website visitors based on geographic data and deliver location-based messaging that resonates with their audience.

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