Does Bing Ads offer data export options for view-through conversion data?

Yes, Microsoft Ads (formerly Bing Ads) provides options for exporting view-through conversion data through its reporting tools. Here's how you can export view-through conversion data:

### 1. **Custom Reports**

1. **Access Reports**:
   - Log in to your Microsoft Ads account and navigate to the **Reports** section.

2. **Create a Report**:
   - Select **Create Report** or **Custom Report** depending on your account's interface.
   - Choose the report type that best suits your needs, such as a **Performance Report** or **Conversion Report**.

3. **Select Metrics**:
   - In the report configuration, include metrics related to view-through conversions. This may include columns like "View-Through Conversions" or similar.
   - You can also customize the dimensions and filters based on what data you need.

4. **Generate and Export**:
   - After setting up the report, generate it and then select the export option.
   - You can export the report in various formats such as **CSV**, **Excel**, or **PDF**.

### 2. **Automated Reports**

1. **Scheduled Reports**:
   - You can set up automated, scheduled reports to regularly receive view-through conversion data.
   - Configure the frequency and format of the reports, and have them delivered to your email or stored in your Microsoft Ads account.

2. **Access Scheduled Reports**:
   - Go to the **Reports** section and find the **Scheduled Reports** tab to manage or view previously scheduled reports.

### 3. **Microsoft Ads API**

1. **API Access**:
   - For programmatic access to view-through conversion data, you can use the Microsoft Ads API.
   - The API allows you to retrieve detailed data and metrics through API calls, including view-through conversions.

2. **API Documentation**:
   - Refer to the [Microsoft Ads API documentation](https://docs.microsoft.com/en-us/advertising/guides/microsoft-advertising-api) for details on how to use the API to query and export conversion data.

### 4. **Using Data Export Tools**

1. **Data Management Platforms**:
   - Some third-party data management platforms and analytics tools offer integrations with Microsoft Ads and can help export and analyze view-through conversion data.

2. **Export Features**:
   - These platforms often provide advanced export features and data manipulation options, making it easier to handle large datasets and integrate them with other systems.

### 5. **Privacy and Compliance**

1. **Data Handling**:
   - Ensure that you handle exported data in compliance with privacy regulations and Microsoft Ads' data use policies.
   - Review your organization's data handling procedures to maintain privacy and security standards.

### Conclusion

Microsoft Ads offers multiple ways to export view-through conversion data, including custom and automated reporting options within the platform, and programmatic access through the API. By setting up custom reports or using the API, you can obtain detailed view-through conversion metrics and integrate them into your data analysis workflows. If you require further assistance or specific data needs, reaching out to Microsoft Ads support is a good option.